From their start in 1946, Paul Iams sought out new ways to create premium, quality pet foods that would help give dogs and cats happy, healthy and long lives. He spent time with breeders and nutritionists and learned the importance of protein and the role of fat in pet food diets. He was the first to consider dogs and cats primarily as carnivores, a perception which revolutioniSed the whole pet food industry.
The people at Iams have a passion for dogs and cats. That’s why Iams is always developing quality dog and cat nutrition to help nurture the best qualities in our favourite companions. Iams is synonymous with pioneering nutritional breakthroughs, many of which are now used by nutritionists around the world.